Wondery is seeking a dynamic Social Media Marketing Manager to join our team and drive engagement across our diverse portfolio of chart-topping podcasts. As a Social Media Marketing Manager, you will be at the forefront of shaping our brand and show voice and growing our audience across social and digital platforms. You'll lead the ideation and execution of innovative social media campaigns, collaborating with a talented team of marketers, creatives, and content producers.
Your day-to-day will involve:
- Brainstorming innovative social media concepts that resonate with our diverse listener base
- Overseeing the production and distribution of engaging social content across multiple channels
- Analyzing campaign performance and iterating on strategies to continually improve results
- Partnering with platform representatives to leverage the latest features and best practices
- Community building and management
- Presenting performance reports and recommendations to leadership
The ideal candidate is a creative thinker with a data-driven mindset, capable of balancing strategic planning with hands-on execution. You should thrive in a fast-paced environment, bring contagious enthusiasm to every project, and have a passion for storytelling and audio entertainment.
Key job responsibilities
- Develop and execute Wondery's social media growth and engagement strategy across existing and emerging platforms
- Drive always-on social media campaigns that deliver measurable results aligned with key business objectives
- Collaborate with external creative agencies to produce innovative, best-in-class social content
- Manage creator partnerships, overseeing selection, content approvals, and performance tracking
- Stay at the forefront of social media trends, continuously adapting our approach to maximize engagement
- Analyze and report on social channel performance, providing actionable insights to optimize campaigns
- Work cross-functionally with Marketing, Analytics, Legal, and Content teams to ensure alignment and compliance
A day in the life
A typical day as Social Media Manager is an exciting blend of creativity and strategy. You'll dive into brainstorming innovative content ideas, crafting attention-grabbing posts, and developing unique social campaigns that make Wondery stand out. While collaborating with teams such as Marketing, Content, and Franchise, you'll transform compelling story ideas into shareable social moments. Your creative energy drives the development of viral-worthy content, from witty tweets to engaging Instagram stories and TikTok trends. Between ideation sessions and campaign planning, you'll stay on top of emerging social media trends, ensuring Wondery remains at the fore-front of social.
About the team
Wondery, an Amazon company, is a premium podcast studio known for character-driven, binge-worthy stories including Dr. Death, American Scandal, Scamfluencers, and Business Wars, as well as distribution of hit partner shows Armchair Expert with Dax Shepard, Morbid, and New Heights with Jason and Travis Kelce. Wondery was behind six of the “Top 25 New Shows of 2024” (according to Podtrac) including Happily Never After: Dan and Nancy, The Rise and Fall of Ruby Franke, Kill List, The Price of Paradise, Criminal Attorney, and REDACTED: Declassified Mysteries with Luke Lamana. 74 shows from Wondery have hit #1 on Apple Podcasts. Many Wondery podcasts have been adapted for scripted television or streaming series, including Dr. Death and Joe vs. Carole on Peacock, The Shrink Next Door and WeCrashed on Apple TV+, and American Sports Story and Dying for Sex on FX. Wondery has gained critical acclaim and commercial success for its immersive approach to sonic, emotionally driven storytelling. The Wondery app offers a unique, personalized, podcast-first listening experience, including access to its premium offering Wondery+. With Wondery+, fans get a premium listening experience, including exclusive podcasts, early access to new episodes of hit shows, ad-free listening, merch discounts, live streamed events, and more. Our latest foray in the world of video has garnered 49.1 million global organic video views across 31 YouTube Channels, Spotify Video, and linear FAST channels.
