Amazon Advertising operates at the intersection of e-Commerce and Advertising, offering a range of digital advertising solutions with the goal of helping our customers discover and shop for anything they want to buy. The Amazon Advertising business is growing at a fast pace and this team’s mission is to apply science and technology to accelerate that growth through best-in-class solutions. As the Advertising Measurement Research (AMR) team within Amazon Ads, we conduct customer-relevant industry-leading research and metric development across advertisers and verticals, with the purpose of developing an understanding of how our advertisers’ investment impacts their businesses on- and off-Amazon.
We are seeking a self-driven Sr. Data Scientist with strong research design and analytical skills to join our team. In this role, you will leverage your knowledge in AI/ML techniques and internal and industry data to help advertisers and marketers understand the performance of various advertising products along with supporting machine learning at scale. To accomplish this, you will work closely with the principal product manager, BIE and science leaders on the AMR team and collaborate with cross-functional teams to design, develop, and implement advanced data tools, predictive models, and machine learning algorithms to support advertising strategies and optimize revenue streams. You will analyze large-scale data to identify patterns and trends, and design and run A/B experiments to improve advertiser experiences.
Key job responsibilities
- Drive pragmatic approaches to solving key complex business problems through data analysis, predictive modeling and machine learning techniques.
- Develop and maintain relationships with stakeholders in Ads Product, Engineering and Marketing teams, ensuring their priorities are addressed and delivering value-added solutions that have a measurable impact on advertisers and Amazon Ads.
- Lead the execution of end-to-end data science lifecycle, from data collection and preprocessing to model development, evaluation, and deployment.
- Work with marketing team to integrate data science learnings/models with the technology tools to make insights meaningful and actionable in real time.
About the team
The Advertising Measurement Research team designs and conducts research studies across advertisers and verticals, with the purpose of developing an understanding of how our advertisers’ investment impacts their businesses, both on- and off-Amazon. To benefit customers directly, we develop case studies or white papers, offering advertisers a comprehensive view of emerging measurement trends and best practices. Also, our work influences new product features and metrics to build.