Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.
JOB DESCRIPTION:
Job Title
Associate Product Manager
Working at Abbott
At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to:
- Career development with an international company where you can grow the career you dream of.
- Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
- An excellent retirement savings plan with high employer contribution
- Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree.
- A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
- A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.
The Opportunity
A healthy heart is essential to good health. That's why we're committed to advancing treatments for people with cardiovascular disease. As a global leader in Cardiac Rhythm Technologies, our breakthrough medical technologies help restore people's health so they can get back to living their best lives, faster. We focus on innovative technologies that can improve the way doctors treat people with heart arrhythmias, or irregular heartbeats.
Our location in Austin, TX currently has an opportunity for an Associate Product Manager, Low Voltage (LV). This is a fully onsite role.
Abbott Cardiac Rhythm Management Global Marketing is looking for a strong leader that wants to make a difference in the transvenous pacemaker space. In this role, you will own a critical part of the commercialized transvenous pacemaker & accessories portfolio, drive share acquisition through strategic initiatives, and play an integral part in future product launch execution.
WHAT YOU’LL DO:
- Manage LV product downstream marketing globally for assigned products and/or markets, providing marketing strategy, guidance, and support.
- Generate expert level brand, market, and competitive analyses
- Develop annual marketing plans to grow product sales, profit, and share
- Create and execute marketing campaigns that generate measurable wins
- Collaborate with DVP, AVPs, and R.D.s to create a unified strategy and cohesive tactical execution plans
- Work closely with the U.S. Commercial team & Finance to ensure alignment
- Gain buy-in from commercial leadership and ensure execution of marketing plans
- Forecast product demand and sales for monthly, quarterly, and annual financial planning
- Create competitive marketing strategies and tactics that defend and take share
- Collaborate with the CRM Education team to develop, implement, and update product training for the sales force on an ongoing basis
- Collaborate with the CRM Education team to generate strategic opportunities for KOL and AHP engagement
- Collaborate with the CRM Marketing Communications team to ensure best-in-class collateral development for supporting sales execution
- Lead new LV product launches
- Lead cross-functional teams in the development and execution of product launch plans and critical milestones
- Identify product positioning, value propositions, and key messaging in conjunction with the Marketing Communications team
- Collaborate with Upstream Marketing counterparts to provide market insights and condition the market for product launches
- Identify market entry strategies with the Reimbursement team
- Develop podium and publication plans with the Clinical team
- Create market development plans with global marketing teams
- Work with the education team in developing field and physician training plans and ensure optimal training execution
- Create and align the go-to-market strategy with Commercial leadership, including key performance indicators, segmentation, and account/customer targeting
- Forecast launch demand to ensure adequate product supply
- Develop KOL strategy and create physician champions for the product
- Collaborate with Public Affairs in deciding and executing appropriate media communications
- Track and report launch progress to senior leadership and key stakeholders regularly
EDUCATION AND EXPERIENCE YOU’LL BRING
Required
- Bachelor’s degree
- Typically requires 2+ years of experience with or exposure to sales and/or marketing in the following areas: healthcare, medical devices, or medical diagnostics to develop the competence required to meet the skills and responsibilities of the position.
- Strong written and verbal communication capabilities required
- Willing to travel 40%, including extended overnight and global (as the pandemic permits)
- Must know how to win friends & influence people
- Must be proactive and results oriented
- Proficiency with Microsoft Office suite of applications
Preferred
- MBA strongly preferred
- Class III device product launch experience is strongly preferred
- Demonstrated leadership, strategic thinking, and analytical skills
Please note that the salary range listed is our full grade range. We usually hire based on the mid-point.
Apply Now
Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: www.abbottbenefits.com
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.
The base pay for this position is
$75,300.00 – $150,700.00
In specific locations, the pay range may vary from the range posted.
JOB FAMILY:
Product Management
DIVISION:
CRM Cardiac Rhythm Management
LOCATION:
United States > Austin : 8701 Bee Caves Rd
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Yes, 10 % of the Time
MEDICAL SURVEILLANCE:
No
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Continuous standing for prolonged periods (more than 2 consecutive hours in an 8 hour day)Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdfEEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf
