Are you passionate about creating compelling fashion narratives through visual design? Shopbop is seeking an Art Director to contribute to the creative vision and execution of our multi-media fashion marketing content. In this role, you'll work on all channels alongside a diverse team of art directors, designers, editorial writers and stylists. You'll also collaborate with business stakeholders to translate data-driven insights into innovative visual and experiential solutions. We're seeking a seasoned creative who can pioneer new approaches to fashion storytelling through the e-commerce user experience lens. This person is motivated to take calculated risks, all while balancing aesthetic excellence with measurable business results.
The ideal candidate will have experience in fashion-focused art direction, a proven track record of leading successful, high-impact visual campaigns that reflect an overarching brand vision. This person is meticulous about typography, layout, and visual composition, and has a strong portfolio demonstrating brand development and creative problem-solving. Experience working with global fashion brands, proficiency in creative software including Adobe Creative Suite, background in digital and print campaign development, UX-centered decision-making, and a strong understanding of e-commerce and consumer behavior are all preferred qualifications.
At Shopbop, we embrace innovation and thrive in ambiguity. You'll join a culture where leaders own their decisions, maintain high standards, and champion diverse perspectives. The ideal candidate demonstrates deep customer obsession, thinks big, and delivers results through compelling visual storytelling. This role reports to the Head of Visual Design and offers the opportunity to help shape the future of fashion e-commerce at one of the world's leading fashion destinations.
Key job responsibilities
• Deliver impactful visuals focused on fashion storytelling through innovative franchises and trend features.
• Own and maintain an omni-channel visual playbook tailored to each platform's unique audience to maximize customer experience, engagement and business results.
• Optimize content processes, with a focus on integrating photoshoot art direction and digital visual design direction for improved efficiency and alignment.
• Contribute seasonal visual ideas and solutions that evoke mood and sophistication aligned with brand and industry trends.
• Deliver compelling creative reviews and presentations, using data-driven insights to influence business and creative decisions.
• Demonstrate bias for action in a fast-paced environment, managing multiple projects under tight deadlines without compromising quality.
• Insist on the highest standards while balancing creative excellence with budget constraints and business objectives.
• Drive excellence in video and content creation by providing clear direction, actionable feedback, and maintaining the highest standards for output.
• Think big on new business initiatives, contributing expertise in content strategy and innovation to drive long-term growth.
About the team
Our creative department thrives on the strength of diverse perspectives, which we believe enrich the creative process. We celebrate individuality and foster a culture where varied opinions are valued. This diversity drives the uniqueness of our content. By crafting marketing assets that feel authentic, while also presenting fresh, inspiring approaches, we ensure our work resonates deeply with our customers. We’re committed to delivering creativity that both refl ects and engages with the diverse world we serve.
