We’re seeking a high-judgement, data-driven, and detail-oriented communications professional to support executive social media communications and social-first storytelling for the Amazon Devices & Services (D&S) business. This individual will help drive the day-to-day execution of our executive communications program, with a particular focus on social media strategy for our most senior leaders- delivering weekly social content informed by data and business priorities, advocating for creative new approaches in line with our all-up strategic goals, and sharing best practices with other teams. In addition, they will partner with our corporate social media team, identifying compelling ways to share our story with audiences via Amazon's social media channels.
This individual will also support other aspects of our executive communications program, playing a key role in strategic planning and owning program management (vetting, tracking, and supporting
engagements like media interviews, speaking engagements, and internal events). They will write talking points, employee communications, and other materials on behalf of our leaders, and will also own key cross-team mechanisms and resources like a spokesperson training program, executive social media center of excellence, and messaging/Q&A repository.
This individual will collaborate closely with product PR teams, other executive communications teams, and the executive’s office to deliver a best-in-class program—notably creative content that consistently beats
benchmarks and grows the executive’s social following. The ideal candidate will be
a strong writer with an ability to capture an executive’s voice/style, and
someone with experience communicating strategically across channels. This candidate must have the ability to collaborate effectively with diverse stakeholders, navigate a large-scale, complex business, bring creativity and
fresh thinking to the program, and scale learnings/mechanisms to help the
broader team achieve their goal.
Key job responsibilities
-Lead the end-to-end execution of a senior executive’s social media presence, including content sourcing, drafting posts and visuals, and tracking engagement metrics.
- Oversee the broader Devices & Services executive social media program, collaborating with PR leads to align messaging and content across leaders, especially around key milestones and product launches.
-Maintain and regularly update an executive activity tracker, coordinating with key stakeholders through weekly updates and monthly review meetings.
-Manage cross-functional spokesperson training efforts in partnership with product communications leads.
-Own the development and regular updates of cross-organizational messaging, briefing, and Q&A documents.
-Drive the creation of key briefing materials, including interview prep documents and internal communications content.
-Contribute to strategic planning processes by helping to draft annual and biannual planning documents.
