Are you passionate about helping organizations harness the transformative power of generative AI? Do you want to play a pivotal role in shaping how businesses worldwide adopt and benefit from leading AI technology? AWS is leading the democratization of machine learning, and we're looking for a senior product marketer to bring to life how AWS is helping our customers overcome challenges and realize the potential of gen AI for their business with robust storytelling.
Key job responsibilities
• Own customer storytelling for the AWS Generative AI Innovation Center, a group of scientists and strategists with deep AI expertise that guide customers across the full AI lifecycle from ideation to enterprise-wide adoption.
• Develop bar raising AI customer stories that showcase how AWS customers are delivering value on AWS and work closely with integrated marketing to feature these stories in key marketing channels (e.g. campaigns, webpages, social, etc.)
• Pilot new ways to bring top AI customer stories to life across multiple mediums and channels.
• Work closely with the Generative AI Innovation Center leaders, strategists, and scientists to understand the adoption journey AWS AI customers are going through, and translate these insights into customer stories.
• Establish the right metrics and KPIs that will measure marketing effectiveness, optimize programs for maximum impact, and help continuously iterate on existing marketing assets
A day in the life
As a Sr. Product Marketing Manager for AWS AI, you will work build compelling customer storytelling that explores the journey customers take to deliver value with AI. You will work hand-in-hand with customers, other marketers, strategists, and scientists to build bar-raising content and drive awareness and engagement across multiple channels. We all have a bias for action for developing awesome marketing assets (e.g., website, videos, success stories, blogs, presentations, print collateral, sales enablement tools, etc.). We look for ways to measure the impact of our work on the business and perception. We transition from working on strategic plans or creative ideation to detailed execution, multiple times per day. We all work together on a rapidly growing business and have a big impact every day
About the team
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
