Do you want to lead go-to-market strategy for Emerging Devices? We are looking for a senior product marketing manager to help define and execute product marketing strategies. Our growth requires leaders who move fast, have an entrepreneurial spirit to create new products, unrelenting tenacity to get things done, and are capable of breaking down and solving complex problems.
The Emerging Devices team is looking for a dynamic marketing professional to lead the product marketing strategy and go-to-market execution for an Amazon device. You will work with a cross-functional team that includes product, engineering, finance, PR, site merchandising, and creative design to define, develop, and execute innovative marketing strategies that drive awareness and maximize sales globally. You will lead go-to-market from concept through launch, devise and implement marketing initiatives, and collaborate with cross-org partners to ensure branding, messaging, and consistency across all sales channels.
The successful candidate will be expected to think and act both strategically and tactically: from the creation of plans, to the brass tacks of execution. They will be a self-starter, comfortable with ambiguity in a fast-paced and ever-changing environment, and able to think big while paying careful attention to detail. This is a highly visible position that will interact at all levels of the company. You must have the ability to quickly formulate plans that are deeply backed by data and execute across many work functions simultaneously.
Key job responsibilities
1. Own go-to-market for an Amazon device
2. Ideate, develop, and execute unique marketing initiatives
3. Develop branding and messaging strategies, and ensure execution consistency
5. Manage cross-functional go-to-market discussions and actions through launch
6. Work with the research team to identify, scope, and execute qualitative and quantitative research
7. Use data to ensure the voice of the customer is present in product and marketing decisions
